Marketing Yourself via Your Resume
 

When you’re searching for a job, it’s important to develop your own personal marketing material.

Your cover letters and resume must be error-free relative to spelling, punctuation and grammar. Errors tell prospective employers that you don’t pay attention to details.

Cover letters must get the reader interested enough in your qualifications to look at your resume. They must be brief, too, because reviewers only spend about 30 seconds reading before making a decision.

How do you make your first impression brief and interesting? Start by getting to the point. In snail mail responses, instead of a lead-in sentence that lists the job title, put the job title and reference codes, if any, in a “Subject:” line above the “Dear:”. When responding by e-mail, the subject line is built in. Leaving out the job title and any reference code guarantees your e-mail will not be read.

If you’re replying to an ad, use a two-column, Your requirements/My qualifications, approach to showcase how well you match. You can use the two-column approach when answering online ads, too.

Create your cover letter in your word processing program, copy it and then paste it into the body of your e-mail. If the ad is vague, use three to four bullet points that summarize major accomplishments listed on your resume. 

For Sample Resume and Cover Letters - Tips and Formats visit www.123oye.in

 

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