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Being your own boss has its pros and cons   

 

Many entrepreneurs get a bit of a rude awakening when they make the transition from someone else's employee to head of their own company.

Suddenly they're in charge of a long list of chores that they can't just turn over to someone else, because there are no accounts receivables or human resources departments. And the security of a weekly or biweekly paycheck is gone.

Susan Solovic describes the shift from corporate marketing executive to business owner and jack of all trades as a culture shock that lasted six months for her.

"When you're sitting in corporate America and the grass looks greener - to be your own boss, manage your own schedule, maintain control of your own creativity - what you don't factor into the equation is all the support corporate America gives you," said Solovic, president of SBTV.com, a St. Louis-based Web site that serves small businesses.

on starting her first company, Susan Says Inc., in 1999, she discovered, "I'm now the secretary, the receptionist, the bookkeeper, the sales team, the janitor."

The hardest part of the transition for Barbara Sheridan when she founded her human resources firm in 1999 was becoming a saleswoman.

Sheridan had worked more than 18 years as a corporate human resources professional before starting Charlotte, N.C.-based HR Xcel Inc., and she certainly knew how to provide HR services. But selling was something new for her, and was particularly challenging because she was trying to persuade customers to sign on with a company that had no track record.

"I had a strong resume that said, 'I've done it internally,' but to do it externally and charge money, it's a little different," Sheridan said.

The worry factor is the tough part for many new company owners.

"There's a lot to keep you up at night," said Kelly Koeller, who owns Gluten-Free Market Inc., a store and Web site based in Buffalo Grove, Ill., that sells gluten- and casein-free foods.

Koeller said starting his own business forced him to become more cautious, not only in his business but also when it came to his family's finances.

"As an employee, you can take more risks because you get your paycheck from someone else," he said.

When Glenn Fromer went from corporate finance jobs to head of his own accounting software firm in 1999, he found that being an entrepreneur was a huge lifestyle change.

"You're never off," said Fromer, owner of Treasury Software in Weston, Fla. "As an employee, you left at 5, you were done. Here, you're always on."

The size of his work force, now 11 people, was also an adjustment. "Socially, it's different working in a small office as opposed to working with 200, 300, 400 people," Fromer said.

But there are definite pluses to this different kind of life, such as being able to see his children's after-school games.

"It's a lot easier to do what you want to do," Fromer said.

For many entrepreneurs, the transition is harder when things don't go according to plan. Tony Katsulos, president of Trinity Public Relations Inc. in New York, had a partner in the planning stages, but the partner backed out at the last minute. His would-be partner was supposed to handle the administrative chores that Katsulos ended up with when the company was founded in April 2002.

"The division of focus between getting the job done and managing the back end of business, even though I knew that would be a part of it, I underestimated the amount it would take to do that," said Katsulos, who held corporate public relations positions before starting his own firm.

Building Small Business is a weekly column by the Associated Press.


- Associated Press


Courtesy: Google News

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